Modern Australian
Men's Weekly

.

MQDC Unveils Cloud 11 as Asia’s Largest Hub for Content Creators with "Empowering Creators" Concept

  • MQDC is developing South Sukhumvit (Onnut – Udomsuk – Bang Na) as an Innovation District for the new generation with technologies to drive economic development.
  • Cloud 11 will serve the growing Creator Economy as a hub for aspiring new-gen content creators to pursue creative-content careers/business through collaborations with Thai and international partners.
  • Cloud 11 embraces an “Empowering Creators” concept and will support content creators through 3 key pillars:
    • o Content Creation Ecosystem: Offering studio spaces, funds, talent, and state-of-the-art equipment, it provides the most comprehensive ecosystem for content creation.
      o Virtual–Physical Bridge: It connects Thai creators with global markets via technologies such as Web3, Metaverse, and Blockchain, enabling immersive experiences from both virtual and physical realms.
      o Inclusive Progress: It offers spaces for young people to embrace diversity founded on equality and social contribution for mutual growth.
    • Cloud 11, MQDC’s second theme project, has a project value of over 40 billion THB, with gross floor area of 254,000 square meters. It features a shopping mall and creative offices for the content industry, studios spaces, 2 lifestyle hotels, education, research centers, concert/e-sport halls, and Bangkok’s largest rooftop park.

    BANGKOK, THAILAND - Media OutReach - 23 February 2023 - Magnolia Quality Development Corporation Limited (MQDC), a leading property developer, unveiled Cloud 11 as a 40 billion THB project to serve the growing Creator Economy with an "Empowering Creators" concept. Cloud 11 is positioned as Asia's largest hub for content creators and a center where the new generation can pursue careers and develop businesses in content creation. This project is one of the innovation clusters in South Sukhumvit.

    image_1.jpeg

    Mr. Narong Chearavanont, Honorary Chairman of Cloud 11 Advisory Committee, said: "Technologies and innovations are key driving forces for the global economy, accelerating significant growth across various sectors. Technologies have already disrupted entertainment and the creative content industry too, with AI (artificial intelligence) for content creation and more tech-enabled platforms to efficiently provide content to end consumers. Thailand, for its part, has many advantages when it comes to the content industry. Thailand's impressive culture provides valuable material for content creation. The country also has so many talents. But these resources are just scattered and not yet fully integrated with technologies and innovations.

    "Cloud 11 will connect the dots in the ecosystem and complete the content industry. It is going to be Asia's largest hub for content creators, where they will be empowered by the pool of talents, learning centers, funds, and opportunities. Cloud 11 will be the gateway for Thai creators to jointly present outstanding Thai culture as soft power in the world and effectively create a brand of love for our nation."

    Mr. Visit Malaisirirat, Chief Executive Officer of MQDC, said: "We have always honored our 'For All Well-Being' philosophy with our property projects that enhance the lives of all on a sustainable basis. Every MQDC project delivers benefits to local communities, the public, and the country, as it is developed with innovations, advanced technologies, and concepts in line with national development policies. We have invested in the Cloud 11 project to create an innovation cluster for new-gen and creative innovation in South Sukhumvit."

    Mr. Onza Janyaprasert, Project Director of Cloud 11, said: "The entertainment industry is now in a transitional period because of fast-evolving technologies. Content creators thus are going to have a bigger role to play and significantly drive the entertainment industry via the Creator Economy trend. That's why we have developed Cloud 11 as Asia's largest hub for content creators based on an 'Empowering Creators' concept. Cloud 11 will be the most comprehensive ecosystem for content creators thanks to our collaborations with both local and international partners. We have turned a new page in history because Cloud 11, as a content creator hub, will be a theme property project dedicated to the content industry.

    "Cloud 11 not only has physical facilities to comprehensively fulfill the needs of content creation and new-gen lifestyles, but it will also give inspiration, knowledge and growth opportunities to creators, content-based enterprises, and related businesses. We expect Cloud 11 to empower Thai creators and bring them to the global market. Also, we truly hope that our project will contribute to efforts to turn Thailand into a top global content provider."

    Cloud 11 is developed based on an "Empowering Creators" concept. Designed to support content creators, this project aims to serve as a hub of aspiring new-generation content creators and support their dream to pursue careers/business in the content industry. Being much more than just a mixed-use property project, it presents a model of an Innovation Cluster. The concept is based upon the following 3 key pillars:

    • Content Creation Ecosystem: Boasting studio spaces, funds, talent, and modern equipment, this is the most comprehensive ecosystem for content creation. It promises to facilitate the creation of content in various forms, such as music, podcasts, movies, short videos, animation, games, as well as art and design. Cloud 11 will bring together players of all sizes, including Thai startups and SMEs, as well as global entertainment companies.
    • Virtual–Physical Bridge: Designed to bring Thai creators to the world, this bridge leverages technologies such as Web3 and the Metaverse. Audiences and fans in foreign countries will be able to enjoy immersive experiences from content created by Thais, with tech solutions blending the physical and virtual realms. Blockchain technology will be applied to protect copyrights and support fairer revenue-sharing across the chain of creative content at greater efficiency.
    • Inclusive Progress: Embracing diversity and equitability, Cloud 11 plans programs to empower the growth of emerging creators, non-mainstream artists, and small entrepreneurs. Cloud 11 will also create Bangkok's largest rooftop park for community benefits. People from creator circles and local communities can come and enjoy activities together in this green space. Cloud 11 intends to support local businesses so it will contribute to local economic development too.
    Cloud 11 has 7 zones:

    1. Creative Office & Studio Space: Grade-A office spaces, including studio spaces, will be available to content creators. This zone will be open round-the-clock, with flexible and quiet air-conditioning. Integrated into this zone are private lifts for artists. This office zone will meet LEED (Leadership in Energy and Environmental Design) standards for sustainability and environmental care, the WELL Building Standard for building users' well-being, and the WiredScore/SmartScore standard for efficient integration of smart systems, superfast internet services, and networks for the content industry.
    2. Hybrid Retail: This shopping mall embraces an entirely new concept, as it is designed to support the businesses of or shops for content creators. The Fulfillment Center helps with storing, packing, and delivering products. Physical shops can therefore be small and efficient. The Cloud Kitchen supports food creators who don't yet want to invest in opening their own restaurants and offering dine-in services. There will also be partnerships with global brands to foster collaboration with creators using their IPs and content to produce exclusive products and services.
    3. Smart Hotel & Lifestyle Hotel: Two world-class hotel chains will launch their operations in Thailand for the first time at Cloud 11. Their facilities respond well to the needs of the new generation, startups, investors, and tech executives.
    4. Education: Educational institutes, universities, research centers, and incubation facilities will be active here to develop talent for the creation of content, technologies, and innovations.
    5. Cultural: This zone will present halls for concerts/e-sport events, as well as a black box theater in support of budding creators and artists.
    6. Public Space: Bangkok's largest rooftop park will be here and offer public space where creators can show their potential. Locals can also come to the garden to exercise and relax. This is a creative way to add green space to South Sukhumvit.
    Cloud 11, wholly invested and owned by Magnolia Quality Development Corporation Limited (MQDC), spans over 27 rai on Sukhumvit Road near BTS Udomsuk station. Its construction by Thai Obayashi started in 2022. Piling and foundation work have already been completed. Its building construction is now ongoing. Cloud 11 is expected to open in Q4 2024. Cloud 11's creative office and retail spaces are now available for reservation. Companies and organizations can register their interest and send queries via www.cloud11bangkok.com.

    Hashtag: #Cloud11 #Cloud11EmpoweringCreators​




    The issuer is solely responsible for the content of this announcement.

    How to Save Smart: Cheapest Travel Insurance for Schengen Visa without Cutting Corners

    Picture this: you’ve found a last-minute flight to Milan, your hotel booking comes with breakfast and a rooftop view, and your itinerary is ready ...

    Keeping Lone and Remote Workers Safe: Employer Duties and Practical Solutions

    In Australia, thousands of employees work alone, in remote locations, or in direct contact with the public every day. While these roles are critical...

    How Your General Dentist Supports Your Smile Over a Lifetime

    A healthy grin is more than just a desirable feature; it reflects overall health, well-being, and self-esteem. Our oral health needs evolve from chi...

    A Brighter Smile in Sydney: Expert Cosmetic Dentists and Veneers Solutions

    A confident smile can open doors, boost your self-esteem, and leave a lasting impression. In Sydney, more people than ever are turning to cosmetic den...

    How To Keep Vase Flowers Fresh Through Australia’s Coldest Months

    Winter flowers develop slowly, which gives them stronger structure and longer vase life Heat from indoor environments is the biggest threat to th...

    Artificial Intelligence is Powering the Growth of Australian Telehealth Services

    Many Australians have traditionally experienced difficulties in accessing timely and quality healthcare, especially those who live in rural or remot...

    VR Training in Australia – Customer Service Risk Management

    In today’s rapidly evolving workplaces, Australian organisations are turning to immersive learning tools like VR to handle specialised needs such ...

    Powering Shepparton’s Businesses: Expert Commercial Electrical Services You Can Count On

    When it comes to running a successful business, having reliable, compliant, and efficient electrical systems is non-negotiable. From small retail ou...

    Maximise Efficiency: Cleaner Solar Panels for Optimal Performance

    Solar panels are a smart investment in energy efficiency, sustainability, and long-term savings—especially here in Cairns, where the tropical sun ...

    7 Common Air Conditioner Issues in Melbourne – And How to Fix Them

    Image by freepik Living in Melbourne, we all know how unpredictable the weather can be. One moment it’s cold and windy, the next it’s a scorchin...

    Powering Palm QLD with Reliable Electrical Solutions

    Image by pvproductions on Freepik When it comes to finding a trustworthy electrician Palm QLD locals can count on, the team at East Coast Sparkies s...

    The Smart Way to Grow Online: SEO Management Sydney Businesses Can Rely On

    If you’re a Sydney-based business owner, you already know the digital space is crowded. But with the right strategy, you don’t need to shout the...

    What Your Car Says About You: The Personality Behind the Vehicle

    You can tell a lot about someone by the car they drive—or at least, that’s what people think. True Blue Mobile Mechanics reckon the car says a l...

    The Confidence Curve: Why Boudoir Photography Is the Empowerment Trend You Didn’t Know You Needed

    Boudoir photography has been quietly taking over social feeds, Pinterest boards, and personal milestones—and for good reason. It’s not just abou...

    Understanding Level 2 Electricians: Why Sydney Residents Need Licenced Experts for Complex Electrical Work

    When it comes to electrical work around the home or business, not all electricians are created equal. In Sydney, particularly when you're dealing wi...

    Retirement Anchored in Model Boat Building for Waterford’s Doug Unsold

    WATERFORD — When Doug Unsold sees his ship come in, it’s usually one he’s crafted with his own hands. The 67-year-old retiree from Waterford ...

    The Science Behind Alarm Clocks and Your Circadian Rhythm

    Waking up on time isn’t just about setting an alarm—it’s about working with your body, not against it. At the heart of every restful night and...

    How to Use Plants to Create a Calming Atmosphere in Your Home

    In today’s fast-paced world, cultivating a calm, soothing environment at home has never been more important. Whether you live in a busy urban apar...