Modern Australian
Men's Weekly

.

SKINARMA’s JAGER collection redefines street-smart carry with raw utility and urban edge

SINGAPORE - Media OutReach Newswire - 21 July 2025 - SKINARMA has launched the JAGER collection, a versatile lineup built for everyday explorers who need gear that keeps up with their pace.

Crafted with functionality and durability in mind, these five bags blend classic styling with modern features, offering earth-toned designs that work from city streets to off-grid escapes. Whether for daily commutes, weekend travel, or outdoor use, JAGER is made to look sharp and perform under pressure.

SKINARMA introduces new functional ripstop bags in a range of sizes and colors with the JAGER carry collection.
SKINARMA introduces new functional ripstop bags in a range of sizes and colors with the JAGER carry collection.

Each bag in the JAGER collection is made with water-resistant ripstop nylon, woven to handle everyday wear while keeping your essentials protected. Smart pocket placement and padded compartments make organization simple, whether you’re commuting, traveling, or moving through your day. With a clean, modern design and functional details, JAGER delivers practical performance with a street-ready look.

The Foldtop Backpack is the standout of the JAGER collection, created for those who need a reliable carry that does it all. It holds a 14” laptop with room for everyday gear, and side pockets keep bottles or small items close at hand. Front utility loops offer quick-access storage, while its foldtop closure adds extra protection and a sharp urban silhouette. It’s built tough for travel, work, or outdoor use—so your backpack is never what holds you back.

Next, the Zip Utility Tote gives you space without bulk. Its wide-mouth opening makes packing easy, and five interior pockets keep things organized. Three outer pockets let you grab essentials quickly. With adjustable straps, you can carry it how you want—over the shoulder, by hand, or crossbody. It’s a solid upgrade from the usual tote bag.

The Cargo-Pocket Crossbody is compact but built for flexibility. Dual compartments, utility loops, and an expandable bottle pocket give you plenty of space for daily items. Meanwhile, a magnetic strap clasp makes it quick to take off, and a full-length back zip pocket keeps your go-to items close. Small in size like most crossbodies, but amplified with clever features to achieve more.

The lineup continues with the Clutch Bag, lightweight and easy to carry with four interior pockets to keep your items in place. Interchangeable straps let you wear it your way—shoulder, wrist, or crossbody. The rugged cross-hatch material nods to outdoor gear, but the clean shape keeps it ready for the city.

Lastly, the 14” Laptop Sleeve is padded to protect your device on the move. Utility pockets give you extra space for cables, chargers, or other gear, and a hidden handle makes it easy to grab and go. Designed for people who take their tech everywhere, it combines day-to-day utility with outdoor-inspired cues.

JAGER breaks down the walls between tech, fashion, and lifestyle. Shattering the outdated idea that function means dull or boring, SKINARMA delivers tech-integrated designs inspired by expedition-level durability—not limited by traditional carry gear. When your gear understands your hustle, everything falls into place.

“The JAGER collection represents the brand’s signature take on practical, functional carry,” said Darren Tan, Lead Principal Designer at SKINARMA. “We put careful thought into all aspects—the exterior material, combination of pockets and compartments, and even small details like zip-closures—in order to meet the traditional needs of everyday carry items while still standing out in a bold and distinct way.”

Upgrade your old carry. The full JAGER collection awaits at SKINARMA.com, ready to prove that raw utility and urban edge don’t have to lead separate lives. Join the SKRM Community for 10% off and VIP access to exclusive updates. Level up with SKINARMA’s loyalty program and earn points, unlock rewards, and get early access to new drops. Follow the brand on Instagram, Facebook, and TikTok to stay connected with a community redefining smart carry.
Hashtag: #Skinarma #Technology #Lifestyle





The issuer is solely responsible for the content of this announcement.

About SKINARMA

SKINARMA, a Singapore-based fashion-forward tech brand, offers streetwear-inspired accessories like iPhone, MacBook and AirPods cases, along with bags and apparel. Since its launch in 2018, the brand has built a dedicated following in cities such as Shanghai, Tokyo, Bangkok and Dubai. With community and culture at the heart of their designs, SKINARMA aims to rewrite the intersection of fashion, technology and art.

Why Ugly Websites Sometimes Outperform Beautiful Ones

In the digital age, we're constantly told that first impressions matter, and nowhere does this seem more apparent than in web design. However, a cur...

TPD Claims & Super: What Does It All Mean?

Many Australians hear the term "TPD" in relation to their superannuation and feel completely lost. If you're scratching your head, wondering what it...

What Does Breastfeeding Feel Like? A Guide for New Moms

Frequently, numerous new mothers wonder, "What does breastfeeding feel like?" The feeling is different for each individual - a few describe it as a ...

Best Nail Care Routine for Frequent Nail Polish Wearers

For many people, nail polish is more than a beauty statement – it’s part of their everyday routine. Whether you love bold colours, chic neutrals...

Reinventing Research: How E-Libraries Are Changing Education Forever

A New Chapter for Learning For centuries libraries stood as temples of knowledge filled with shelves that smelled of dust and paper. Today the same...

Psychologists Explore Gestalt Vs Schema Therapy for PTSD Treatment

Recent research has revealed that in 2022, 1 in 9 Australians experienced post-traumatic stress disorder (PTSD). For some, this can significantly im...

Beyond Sunscreen: Building a Sun-Smart Culture in Modern Australia

Australia’s sun-soaked lifestyle is a defining part of its national identity. From beaches and sports fields to weekend barbecues and bushwalks, t...

What is Power BI & Why Should Your Business Use It?

In today's data-driven world, businesses are constantly searching for ways to gain a competitive edge. One tool that has emerged as a game-changer i...

From Service to Strength: How Aussie Veterans Are Rebuilding Their Lives with Everyday Support

Life after military service can bring new challenges. From physical limitations to mental health hurdles, many Australian veterans find everyday hou...

The Best Times of Year to Buy a Caravan

If you're shopping for caravans for sale, timing matters almost as much as the layout and features you desire. The calendar shapes price, stock and ...

The Growing Demand for Smart Living Through Home Automation

Technology has reshaped how we communicate, work, and travel—but now, it’s also changing the way we live at home. The rise of home automation i...

Beyond Clicks and Likes: Why Many Small Businesses in Australia Still Aren’t Leveraging Digital Marketing in 2025

Introduction In 2025, online marketing has become the driving force behind business growth for companies of all sizes. Yet, despite its proven effect...

Lighting Shop Perth: Your Comprehensive Guide to Choosing the Right Lighting Solutions

Lighting is a fundamental element in defining the ambiance, functionality, and aesthetic appeal of any space. Whether you are renovating your home, ...

Private Booze Cruisers – The New Must-Have Toy for Cashed Up Millennials

Did you hear that your 30s are the new 20s? We’ve finally rocked up that adult money and now it’s time to play with it. I was going for a walk ...

Grinding & Jaw Soreness: Signs You Might Need Night Guards and How We Protect Enamel

Waking with a tight jaw, tender muscles, or a dull temple headache is more than a bad night’s sleep. Many Australians grind or clench their teeth ...

Circular Interior Design: Furnishing with Salvaged & Reclaimed Materials

Circular interior design is gradually making its way from niche circles into mainstream Australian homes. At its core, this approach revolves around...

Invisible Braces vs Traditional Braces: Which Is Best for Adults?

Straightening teeth as an adult is common in Australia, and the options are better than ever. The two main choices are clear aligners, also called i...

Smoking, Vaping, and Healing: How Nicotine Affects Sockets and What you can do About it

Nicotine and oral surgery are a poor mix. After an wisdom teeth removal in Sydney, your body needs a stable blood clot and steady blood flow to rebu...