Modern Australian
Men's Weekly

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4 ways to improve your website

  • Written by NewsCo

Every day you live and breathe the internet. The use of the internet and website is vast globally. Most people prefer online services and business since they can get whatever they desire at the comfort of their seats. Your website is your business. You cannot sustain and handle your clients; if you cannot maintain your website.

No customer would want to spend their entire day waiting for your website to load. Your prospects have a better option for your problem; they switch to your competitors. That feels like a stab in your back. In today's society, internet security is a significant concern for your users. A website with inappropriate security features may compromise your client’s sensitive information like credit cards.

You also need to market your website. Be on many social media and link it back to your website. Some popular choices are Facebook, Twitter and YouTube. If you are a newbie on the platforms and need to build up the following use the services of special platforms that offer you to for instance get YouTube watch hours

Such an experience is terrible for your customer. You may lose potential prospects due to such security instances. A lousy word spread fast; most likely, you may end closing your business for trust issues.

Below are the top ways for improving your website;

An organized website

Any website with the proper organization meets your clients' satisfaction. Your customers can access whatever they desire with ease, hence saving time and cost of the internet. Some of the features that will better the customers view on your website include;

Bread crumbs

Bread crumbs are features enabling your customers to move back and forth on your website without getting lost. As the website owner, you can easily navigate your website, unlike your customers who have assisted in browsing your website. Bread crumbs come to the rescue of your clients; helps you be users in keeping track of their browsing journey.

Boilerplate Pages

Boilerplate page's primary purpose is to catch the eye of your users, or standard boilerplate pages increase customer traffic on your website hence more business.

Three Click Rule

It is a feature that makes your website quick therefore saving time. The first click on the menu bar brings you a subjects' list. The second click applies when you choose the topic of your preference. The topic comes after picking on the category you want. When you reach the article of your desire, the third click applies. The rule spice up is browsing your website.

  • Prioritize making your content easy to find on your website. It will glue your customers to your websites for long hence more business opportunities.
  • Emphasize shallow site navigation. Let your customers have the experience of all -under -one -roof. Customers may give up on the way due to an intense search for your products or services.

Readable

After organizing your website correctly, you should now make it readable. Users have not been timed for reading your content; they browse. Therefore it is advisable to clear and concise on your website content. The following features will make your content short and readable;

Bullets Points

Human concentration and attention have gone as low as 8 seconds. Therefore the use of bullets drives the point home fast and efficiently.

Proper Headers

Proper headers enable you to subdivide your website content into small sections. The sections allow the users to pick what they want to read effortlessly. Ensure general topics come before those with a lot of details. Header one acts as a summary for what the article entails; the reader can quickly grab the message.

Inner Links

Inner linking helps your users to navigate from one page to the other quickly and without limitations. Internal links also help the user to reach the products in question easily; you can jump from product features to the price within no time.

Security Markers

Internet security deteriorates the more as the internet advances. In past years courtrooms and emails were the practical uses on the internet, making data less vulnerable. Today sensitive information like the use of credit cards is daily practice on the internet. Therefore as the website owner, you must secure your user's information.

You should use the Security Sockets Layer (SSL) Certificate at the address bar left to avoid compromising your information. The lock is your users' assurance that there are minimal chances of malicious software compromising their data.SSL also contributes to your website ranking on Google.

Fast-loading

The next thing to put a smile on your users' faces after SSL Certificate is the quick loading website. A painstaking slow website can be a bad start to your day and that of your users. Embedding your videos on your website is a factor that contributes to the quick loading of your website. Embedding means you can effortlessly copy a code and paste it on your website, making it viewable. Proper application of images on your website enhances the loading speed of your site, hence keeping your user on your website for a long time. For quality images, consider using JPG, GIF, and PNG formats.

Also, make use of the necessary plugins to speed up the loading of your website. A slow-loading website can easily drift the users away from your website.

Bottom-line

Users become happy clients if your website has all it takes to keep them browsing. Catchy headlines and topic plays are determining factors for heavy traffic on your website. Readable content enables the users to browse fast since they don't have time to read through your website content. Always know there is power in inner linking and correct usage of plugins. Overall, an improvement on your website brings you more users; consider the above simple ways for quality and catchy website.

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