Modern Australian
The Times Real Estate

.

Artyzen Hospitality Group Expands to Xi'an with New Luxury Lifestyle Hotel

SHANGHAI, CHINA - Media OutReach Newswire - 10 February 2025 - Artyzen Hospitality Group (AHG), a wholly owned subsidiary of Shun Tak Holdings Limited (HKSE: 242) today announced a management agreement with Xi'an Yang's Real Estate Development Co.

, Ltd. (Xi'an Yang's Real Estate) to open its first Artyzen Hotels and Resorts luxury lifestyle hotel in Xi'an, China. This marks AHG's debut in China's ancient capital and the continuation of its purposeful growth strategy.

Mr. Rogier Verhoeven, Executive Director and President of Group Hospitality Division, Shun Tak Holdings Limited and Mr. Yang Zengtian, Chairman of Xi
Mr. Rogier Verhoeven, Executive Director and President of Group Hospitality Division, Shun Tak Holdings Limited and Mr. Yang Zengtian, Chairman of Xi'an Yang's Real Estate marks Artyzen Hospitality Group’s debut in Xi'an with the signing of a hotel management agreement for Artyzen Xi’an, a luxury hotel project slated to open in the first quarter of 2028.

Artyzen Xi'an is slated to open in the first quarter of 2028, featuring approximately 280 guest rooms that blend elegant style with contemporary aesthetics. Located in the heart of the central business district within the Xi'an Hi-Tech Industrial Development Zone, the hotel is near the Xi'an Grand Theatre. Designed by Wang Shu, China's first Pritzker Prize-winning architect and an urban planning consultant for the Xi'an municipal government, this theatre is also China's first newly built large-scale theatre to utilise an immersive sound system. Its groundbreaking acoustic design creates an extraordinary three-dimensional audio-visual experience. Artyzen Xi'an will collaborate with surrounding cultural facilities to form a cultural tourism ecosystem, celebrating Xi'an's rich heritage as the starting point of the Overland Silk Road and its contemporary innovative vitality.

Celebrating the signing of the Artyzen Xi
Celebrating the signing of the Artyzen Xi'an hotel management agreement, Mr. Rogier Verhoeven, Executive Director and President of the Group Hospitality Division, Shun Tak Holdings Limited presents to Mr. Yang Zengtian, Chairman of Xi'an Yang's Real Estate with a scroll of elegant cursive Chinese calligraphy signifying good fortune, marking the beginning of a strategic partnership to develop a luxury hotel that celebrates Xi'an's unique cultural heritage and modern charm.

"As the inaugural city of the national 'one belt and one road' initiative, Xi'an's significance as a historical centre and a hub for innovation makes it an ideal location for Artyzen Hotels and Resorts," said Rogier Verhoeven Executive Director and President, Group Hospitality Division, Shun Tak. "We are committed and confident that this project will become Xi'an's landmark cultural tourism destination."

Yang Zengtian, Chairman of Xi'an Yang's Real Estate, noted, 'This collaboration with AHG represents a significant step toward our vision of creating a gateway showcasing Xi'an's rich culture and technological innovation while enhancing tourism and strengthening the local community."

Sunny Li, Vice President, China, AHG, added, "We are delighted to partner with Xi'an Yang's Real Estate and contribute to the growth of Xi'an's hospitality sector. We are looking forward to creating immersive guest experience celebrating Xi'ans unique cultural heritage and its modern charm."

A strategic partnership between Artyzen Hospitality Group and Xi
A strategic partnership between Artyzen Hospitality Group and Xi'an Yang's Real Estate commenced with the signing of the hotel management agreement for Artyzen Xi'an. Mr Rogier Verhoeven, Executive Director and President of Group Hospitality Division, Shun Tak Holdings Limited (7th from the left), Mr Yang Zengtian, Chairman of Xi'an Yang's Real Estate (6th from the right), Ms Zhao Xinxin, Deputy Director, Xi'an Hi-tech Zone Urban Living Room Development Center (4th from the right), Ms. Zhang Jia, Head of Investment Promotion Department, Xi'an Hi-tech Zone Urban Living Room Development Center (3rd from the right) and representatives from both parties were in attendance to celebrate this milestone for the luxury hotel project, which will celebrate Xi'an's unique cultural heritage and modern charm.

Artyzen Hotels and Resorts brand is a collection of individually crafted luxury lifestyle hotels that celebrate the unique culture and heritage of each locale. Artyzen Xi'an will continue this tradition, incorporating local motifs and architectural styles into a modern aesthetic. Guests can expect curated experiences, immersing them in Xi'an's heritage and unique flavour, offering a journey of discovery that nourishes the mind, body, and soul. Artyzen Xi'an will join 17 other Artyzen properties across the Asia Pacific region to promote the development of the cultural tourism economy.
Hashtag: #Artyzen #ArtyzenHotels #ArtyzenHospitality #ArtyzenHotelsandResorts #ArtyzenXi’an #ShunTakHoldingsLimited





Wechat: 雅辰酒店集团


The issuer is solely responsible for the content of this announcement.

About Artyzen Hospitality Group

Artyzen Hospitality Group (AHG), a wholly owned subsidiary of Shun Tak Holdings Limited (HKSE: 242) is a homegrown lifestyle hospitality specialist with two flagship hotel brands: Artyzen Hotels and Resorts, and Artyzen Habitat. Additionally, AHG operates a collection of distinctive lifestyle properties, including The Shàng by Artyzen, YaTi by Artyzen, and Grand Coloane Resort. AHG's portfolio also includes service apartments, restaurants and bars, as well as a conference centre. For more information, please visit .

About Shun Tak Holdings Limited:

Shun Tak is a leading conglomerate active in the Greater Bay Area and listed on the Hong Kong Stock Exchange. The Group is a forerunner in Macau and Hong Kong's tourism and transportation scene, and has established a sizable portfolio of infrastructure investments and integrated developments spanning major economic zones across China, including the Pearl River Delta, Yangtze River Delta and Beijing-Tianjin-Hebei Region. It is also expanding its footprint in the Singapore real estate market through recent acquisitions of premium properties and land parcels in downtown locations. With "Tourism +" as its growth strategy, the Group strives to harness its cross-sectoral experience in property, transportation, infrastructure, integrated commercial projects, hospitality and investments to deliver economic value for regions it operates in, as well as contribute to the country's national development blueprint.

The Different Career Paths in a Law Firm: From Clerk to Partner

The legal profession offers a structured yet diverse career path, with opportunities ranging from entry-level positions to esteemed leadership roles...

The Importance of Exercise for People with Disabilities: Adaptive Workouts

Exercise is a fundamental part of maintaining physical and mental wellbeing, and this holds true for people of all abilities. For individuals with d...

Planning a Construction or Renovation? Don’t Overlook the Plumbing!

Building or renovating your home is an exciting journey—designing layouts, selecting finishes, and watching your space come to life. However, while ...

Bathroom Tiling: Trends, Materials and Installation Tips

The world of bathroom tiling has come a long way, with new trends, improved materials, and innovative installation techniques, making it easier than...

Best Products to Increase Hair Density: What Really Works?

Do you want thick, voluminous hair? We get you!! There’s just something about a full head of hair that makes you feel more confident. But what do...

The Cost of Back to Base Security in Sydney: Is It Worth the Investment?

Sydney is a fantastic place to live. The beaches, the cafes, the culture. There’s a reason people are willing to pay premium prices for a spot in ...

Australian Workplace Engagement Declines Amidst Shifting Employee Priorities

Global leader in employee engagement and HR technology, Reward Gateway, has today released its second annual Workplace Engagement Index. The report...

The Right Mix: 5 Tips for Choosing Products Your Customers Will Love

Photo: Marcella Marcella / Unsplash Crafting the perfect product offering is difficult. You need to strike a delicate balance between building a busi...

Septic Tank Pump Out Cost: What to Expect in 2025

The size of the tank, the location and the rates charged by the service provider all affect how much a septic tank pump out will cost. Every thre...

How Machine Learning is Personalizing Orthodontic Treatment

Orthodontic treatment has seen a significant transformation over the past few decades, largely due to advancements in digital dentistry and artificial...

From Backend Logic to Frontend Magic: Merging Software Development and Web Design

Software design and web development go hand in hand in today's computer age. Backend logic is used for functionality, and frontend design makes soft...

Australians who want to buy their first home need concrete saving stratagems for their deposit

Many Australians aspire to own a house but face significant obstacles while trying to save for the necessary deposit. Given the increase in property...

Key Factors to Consider When Choosing the Right Professional Indemnity Policy for Your Business

"Unlock the secrets to choosing the ideal Professional Indemnity Policy for your business. Understand the critical considerations!" A Professional ...

Skills in Demand (Subclass 482): The Employer-Sponsored Work Visa for Skilled Professionals

Businesses in today's globalized economy are always looking for qualified individuals to fill important positions. Employers in Australia can fill ...

Recent Study Reveals Which Psychological Problems Affect Different Age Groups

In recent years, the wider community has started talking more about mental health, and for good reason. In Australia alone, 42.9% of people between ...

The Ultimate Guide to Flyscreen Windows: How to Keep Your Home Bug-Free in Style

Keeping your home free from insects doesn't mean sacrificing style or comfort. Flyscreen windows offer an effective solution to maintain a bug-free ...

Dating after separation - the do's and don't's

After a romantic split you move forward with plans for fresh dating relationships. The present moment brings excited feelings since you look toward ...

What to Look for in a Reliable Junk Removal Service

Choosing the right junk removal service can feel overwhelming, especially with so many options available. Every year, households and businesses genera...