Google AI


Modern Australian

Media OutReach Newswire Powers Chinese Brands Going Global with Kitty Lee as New Managing Partner, Greater China

SHENZHEN, CHINA - Media OutReach Newswire - 2 April 2026 - Media OutReach Newswire, Asia Pacific's first and only global newswire, has appointed Ms Kitty Lee as Managing Partner, Greater China.

This is a newly created role designed to accelerate the company's growth in Mainland China and Greater China.

MOR Kitty Lee Profile Photo

As the first and only newswire company founded in Asia Pacific, Media OutReach Newswire is committed to supporting Mainland Chinese companies as they expand into international markets. The company helps them build brand awareness and reputation through its global press release distribution network, which reaches more than 200,000 journalists and editors across over 500 trade media outlets. The journalist database is researched and maintained by a team of media researchers based around the world. As a result, the distribution has helped Mainland Chinese clients garner earned media coverage and attract journalists' inquiries for feature interviews.

Additionally, the newswire guarantees news posting on its clients' press release on real news sites with domain authority. This is especially important as the public are using Gen AI-Citation. Media OutReach Newswire has just launched JSON-LD (JavaScript Object Notation for Linked Data) Schema Markup to enhance the technical infrastructure of clients' press releases and optimise AI visibility. The company continues to focus on adopting AI across its press release distribution network, workflows, and post-release reporting.

Jennifer Kok, Founder and CEO, says: "Our focus has always been on supporting PR, marketing, and communications professionals in achieving real results in building brand awareness for their companies. Together with our Total PR and Communications AI-powered SaaS portal, our total solutions from connecting press releases with real journalists maximising earned media coverage, to creating AI-visible online news postings, and delivering auto-downloadable multi-format reports with data insights and PR campaign intelligence have provided clients with tangible results."

"We are pleased that Kitty, who brings over two decades of experience in the PR industry and a strong track record of helping Chinese brands successfully expand into global markets, has joined us as Managing Partner," she added. "Having used Media OutReach Newswire's press release distribution service for several years, she was impressed by the company's deep understanding of client needs and the quality of its deliverables."

Kitty Lee added, "I have seen the important role that Media OutReach Newswire has played in my work, and the brand trust we have helped to achieve for Mainland Chinese companies expanding into global markets. I am inspired by the opportunity to contribute my knowledge, drive change, and foster innovation for the advancement and efficiency of the Chinese Mainland PR industry."

Ms Jennifer Kok, Founder and CEO of Media OutReach Newswire, further says, "The growing demand for an authentic newswire partner has created a clear opportunity for us to expand into Mainland China, GBA and Greater China. Kitty brings exactly what we need: deep relationships across this region's PR and marketing community, and a clear understanding of what brand communications must achieve. Her in-depth industry knowledge will guide our market expansion and product development as we our business goal is to support Chinese Mainland companies to build their brand awareness and brand reputation across Southeast Asia, ASEAN, Asia Pacific, the USA, Canada, Latin America, UK & Europe, the Middle East, and Africa."

Kitty joins from FleishmanHillard, where she served as Senior Vice President & Partner, advising clients across retail, property, healthcare and travel & tourism sectors. She holds a Master's degree in Education from the University of Nottingham and a Bachelor's degree in Communications from Hong Kong Baptist University. A Cantonese native, she is fluent in English and Mandarin, and will be based in Hong Kong.

Hashtag: #MediaOutReachNewswire #pressrelease

The issuer is solely responsible for the content of this announcement.

About Media OutReach Newswire

Media OutReach Newswire is Asia Pacific's first global newswire, serving as a trusted partner to media, corporations, agencies and governments across the region and the globe.

Founded in 2009 as a champion of the PR industry, Media OutReach Newswire leverages AI and SaaS technology to redefine press release distribution, providing Total Communications Solutions with data insights and PR campaign intelligence for strategic communicators and PR professionals.

With a global network of over 200,000 journalists and editors, 70,000+ media titles, 1,500 media partners, and more than 40 languages, Media OutReach Newswire is the only global newswire with guaranteed verbatim postings on real news sites. Press releases on authentic media with high domain authority are trusted by search engines and AI models, power SEO and GEO for AI search, surfacing brands for LLM citations.

Headquartered in Hong Kong SAR, with offices across Chinese Mainland, Singapore, Japan, Malaysia, Thailand, Vietnam, and Taiwan, the global press release distribution network spans Asia Pacific, ASEAN, and Southeast Asia, the US, Canada, Latin America, Europe, the Middle East, and Africa.

For more information about our services, solutions and network, please visit


Breach of Contract in Business: What Are Your Options?

Contracts are essential to business relationships. They establish expectations, allocate responsibilities and provide a framework for delivering goods...

How Pest Control Companies Can Rank for the Problems Customers Search First

Introduction SEO for Pest Control needs to start with the customer’s problem. Most people do not search for pest services in a neat or technical wa...

What Are the Benefits of Renovating an Older Home in Sydney?

Sydney has plenty of character homes, from Federation cottages to mid-century brick homes. Renovating rather than rebuilding can preserve what makes t...

Pool and Deck Design: How to Plan the Perfect Outdoor Living Space for Your Sydney Home

For many Australians, the backyard is where life happens. Summer barbecues, weekend swims and long evenings outdoors are all part of the lifestyle, ...

Is Solar Pool Heating Worth It? What Sydney Homeowners Should Know

There's nothing quite like a backyard pool on a hot Sydney day. But once autumn rolls in, many pools sit unused for months because the water is simp...

Planning a Luxury House Move: A Week-by-Week Timeline for Prestige Sydney Homes

Selling or buying a prestige home is a major milestone. Whether it's a waterfront residence in Birchgrove, a grand Federation home in Haberfield or ...

Downsizing or Upgrading Your Caravan? Here's How to Sell It Without the Hassle

Selling a caravan can feel like a major task, especially when you are unsure about its value, paperwork, or how to find a buyer. Whether you are dow...

The Best Overseas Adventure Holidays for Australians Who Love the Outdoors

Australia offers no shortage of incredible outdoor experiences, but sometimes the best way to satisfy your sense of adventure is to head overseas. A...

Cape Town Wine Shuttle: Winelands Tasting & Tours

Embark on an unforgettable journey through the picturesque Cape Winelands, where world-class wines and breathtaking scenery await. Our Cape Town Win...

Metal Fabrication: Choosing Metal Fabrication Melbourne Services for Custom Projects

What Modern Metal Fabrication Involves From individual components to complete structures, metal fabrication brings together processes such as desig...

Why Giant Rats Tail Grass Keeps Coming Back After Spraying

Giant Rats Tail Grass (GRT) is one of the most frustrating pasture weeds for farmers and lifestyle property owners. You spray an infested area, see th...

When Custom Cardboard Boxes Make Sense for Your Business

Custom cardboard boxes can be useful when a standard carton does not fit a product, packing method or presentation requirement particularly well. A ...

Full-Height vs. Pop-Top Caravan: Which Is Better for Family Travel across WA?

A pop-top caravan is an excellent choice for travellers who want the comfort of a caravan without committing to a larger, bulkier setup. With a lowe...

Bottle Label Printing: Key Factors for a Professional Finish

Why the Printing Method Matters When businesses need packaging or printed containers developed for a particular application, the right supplier can m...

Virtual Livestock Fencing and GPS Tracking: Improving Visibility Across Cattle Properties

What Virtual Livestock Fencing Means for Modern Cattle Management Managing cattle across extensive properties requires more than knowing where anim...

Sydney Pawnbrokers Explained: How Hocking Your Car Actually Works

Sometimes you need cash, and you need it soon. If you own a car, you may already have a way to get it. That's what people mean when they say they've...

Moving Interstate from the Gold Coast to Brisbane (or Back)? What Removalists Wish You Knew First

Have you talked to anyone who’s done the move? They say the same thing: the drive up the M1 is the easy part. It's everything around it that catches...

Why the Spring School Holidays Are a Great Time to Visit Coffs Harbour

The spring school holidays are a good time to spend a few days on the Coffs Coast. The weather is starting to warm up, there is plenty to do outdoor...