Modern Australian
Men's Weekly

.

Transmira and Kognition Join Forces to Deliver Experiential Reality (XR)

  • Written by Samantha Miles

The coronavirus pandemic has inevitably changed the way people do business, shop, play and socialize. With everyone’s concern focused on curbing the spread of the virus and keeping their families and loved ones safe, daily outdoor activities have been limited to the minimum and redirected online. This online shift has allowed for many industries to grow and for innovations to be created in order to keep up with the increasing demand for better technology.

Transmira, Inc. is one of the companies pioneering a new technology that aims to provide a safer space for individuals to interact with other people and earn money, as well as for businesses and brands to have a new and more effective avenue for reaching their target markets and consequently increasing sales and revenues. The Raleigh-based start-up has developed Omniscape, creating an entirely new technology with its experiential reality (XR) platform, which is a blend of augmented reality (AR) and virtual reality (VR) composed of smart cities and intelligent architecture.

Omniscape is like virtual real estate on blockchain, where users can buy digital locations for a very small amount and own it for two years. In this metaverse, people can earn money—real money, not game currency—by reselling their property when its value goes up and whenever brands decide to advertise on their space or businesses want to create content on their property.

“The idea is we want to make it easy for people to make money and keep it low and accessible. And you can speculate, like domain names, ‘I’m going to buy cool locations and resell them or I’m going to try and anticipate where the market’s going to grow, where people are, where the activity is,’” Transmira founder and CEO and Omniscape developer Robert Rice said during an episode of CoinGeek Conversations.

And in order to deliver the next-generation XR platform, Transmira, Inc. has joined forces with Philadelphia-based company Kognition developing enterprise artificial intelligence (AI) technology for commercial property.

“The exciting part of integrating Kognition’s AI with Transmira’s XR technology is the opportunity for truly end-to-end digital transformation of a venue, as well as how users interact with and engage with the space. This holistic approach is the future of smart spaces and truly amplifies the power of our smart building AI, resulting in enhanced customer experiences, streamlined operations, cost-effective security controls and most importantly, safer spaces for people,” co-founder and CEO of Kognition Matias Klein said.

“We are very excited to announce today’s partnership with Kognition as part of our growing XR consortium of companies. With our Omniscape technology and XR platform, we bring location to life using AR and VR technology, AI-driven holograms, data visualization, interactive content, as well as unique monetization capabilities. This creates new revenue streams, engages consumers and completely changes the way we interact with each other, as well as with our work, play and social spaces. This is a tremendously important initiative that is set to change the face of cities all around the world, with game-changing potential for a variety of industries and use cases, as we build our planet in a more intelligent and sustainable manner,” Rice added.




Omniscape is somewhat like a far superior version of Pokémon GO, wherein 3D twins of the world’s geography and structures are created in a realistic manner and wherein benefits cross to the real world. And with Kognition on board, the results will be a far more amazing platform that has infinite possibilities. This is made possible as Omniscape is built on the Bitcoin SV blockchain, the only blockchain in production that is massively scalable to accommodate big data and microtransactions that can provide immutability and security of data. Bitcoin SV’s test network recently hit an all-time high that broke records with its 16.4 million transactions. It is also cost-efficient as the current average fee per transaction amounts to a tiny 0.0067 USD.

“There really is no choice when you compare the technical pieces: the size, speed, scale, cost; you’d have to be an idiot in my industry to do something else that’s not Bitcoin SV,” Rice explained.

What Does Breastfeeding Feel Like? A Guide for New Moms

Frequently, numerous new mothers wonder, "What does breastfeeding feel like?" The feeling is different for each individual - a few describe it as a ...

Best Nail Care Routine for Frequent Nail Polish Wearers

For many people, nail polish is more than a beauty statement – it’s part of their everyday routine. Whether you love bold colours, chic neutrals...

Reinventing Research: How E-Libraries Are Changing Education Forever

A New Chapter for Learning For centuries libraries stood as temples of knowledge filled with shelves that smelled of dust and paper. Today the same...

Psychologists Explore Gestalt Vs Schema Therapy for PTSD Treatment

Recent research has revealed that in 2022, 1 in 9 Australians experienced post-traumatic stress disorder (PTSD). For some, this can significantly im...

Beyond Sunscreen: Building a Sun-Smart Culture in Modern Australia

Australia’s sun-soaked lifestyle is a defining part of its national identity. From beaches and sports fields to weekend barbecues and bushwalks, t...

What is Power BI & Why Should Your Business Use It?

In today's data-driven world, businesses are constantly searching for ways to gain a competitive edge. One tool that has emerged as a game-changer i...

From Service to Strength: How Aussie Veterans Are Rebuilding Their Lives with Everyday Support

Life after military service can bring new challenges. From physical limitations to mental health hurdles, many Australian veterans find everyday hou...

The Best Times of Year to Buy a Caravan

If you're shopping for caravans for sale, timing matters almost as much as the layout and features you desire. The calendar shapes price, stock and ...

The Growing Demand for Smart Living Through Home Automation

Technology has reshaped how we communicate, work, and travel—but now, it’s also changing the way we live at home. The rise of home automation i...

Beyond Clicks and Likes: Why Many Small Businesses in Australia Still Aren’t Leveraging Digital Marketing in 2025

Introduction In 2025, online marketing has become the driving force behind business growth for companies of all sizes. Yet, despite its proven effect...

Lighting Shop Perth: Your Comprehensive Guide to Choosing the Right Lighting Solutions

Lighting is a fundamental element in defining the ambiance, functionality, and aesthetic appeal of any space. Whether you are renovating your home, ...

Private Booze Cruisers – The New Must-Have Toy for Cashed Up Millennials

Did you hear that your 30s are the new 20s? We’ve finally rocked up that adult money and now it’s time to play with it. I was going for a walk ...

Grinding & Jaw Soreness: Signs You Might Need Night Guards and How We Protect Enamel

Waking with a tight jaw, tender muscles, or a dull temple headache is more than a bad night’s sleep. Many Australians grind or clench their teeth ...

Circular Interior Design: Furnishing with Salvaged & Reclaimed Materials

Circular interior design is gradually making its way from niche circles into mainstream Australian homes. At its core, this approach revolves around...

Invisible Braces vs Traditional Braces: Which Is Best for Adults?

Straightening teeth as an adult is common in Australia, and the options are better than ever. The two main choices are clear aligners, also called i...

Smoking, Vaping, and Healing: How Nicotine Affects Sockets and What you can do About it

Nicotine and oral surgery are a poor mix. After an wisdom teeth removal in Sydney, your body needs a stable blood clot and steady blood flow to rebu...

Titanium and Bone: How Dental Implants Become Part of the Jaw

Dental implants replace missing teeth by anchoring a metal fixture in the jaw and fitting a crown on top. Their success rests on a biological event ...

Do Wisdom Teeth Really Make You Wiser? Debunking Old Beliefs

Wisdom teeth are among the most discussed teeth in dentistry, not because of their function but because of the myths that surround them. The name it...