Modern Australian Magazine
The Times Real Estate

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What Clients Look for in a Good Real Estate Agent

  • Written by News Company


A real estate agent wears many hats. They can be an appraiser, a home inspector, a property manager. A banker, a contractor, or a mortgage loan officer. But of all the things that they can be, real estate agents are coordinators who orchestrate the process.

You can compare an excellent real estate agent to a conductor of a symphony orchestra. He or she coordinates the different players in the transaction to close the deal. Somewhere in the process, a real estate agent also acts as a salesperson, an analyst, a marketer, and a negotiator. To be able to fit into these many hats, here are the qualities that a successful real estate agent possesses.

A good communicator

Whether you are a seller or a buyer, it will be hard to talk to a real estate agent when they are not a good communicator. The real estate market is volatile and time-sensitive, so the agent should keep abreast of the buying and selling situation. Otherwise, the partnership will not be successful. A good real estate should be in constant contact with their clients and customers.

They are proactive

A real estate should constantly be on the move because the market is forever shifting. He or she should be proactively calling any potential buyer, talking to their existing customers, and must be chasing possible leads. Another key element of being proactive is by keeping their clients well-informed.

They always listen

An excellent real estate should not be all talk. If the agent is doing all the talking and does not allow you to butt in, that is a red flag. The client should be the one who should be doing all the talking while the agent tries to understand their particular needs and requests. The agent should also be asking the right questions to probe deeper.

If the agent can read their client and adapt their approach accordingly, this agent is for keeps. They should communicate in the method preferred by the client, so they will not feel like they are being ignored.

Their client motivates them

In the real estate market, the agent gets a good deal when the customer receives a good deal. This is why you must choose your agent well. The right agent always put their clients on top of their priorities. The act of buying and selling properties is stressful as it is, and it is the agent's role to make the client feel happy and supported all the way.

They are well-verse of the area

How can a real estate agent sell a property if he or she won't know the local area well? The agent must put in mind that they are not only selling a property but the life that comes with it. This requires a deeper understanding of the area. When talking to a prospect, make sure you ask them specific questions to gauge how well the area. Questions about schools, parks, and activities for your kids, and the local planning regulations will be a good start.

You have to trust your gut feeling when choosing a real estate agent. The traits we mentioned may not be evident at face value, but you'll find out soon enough.

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