Australia is a promising country with many opportunities. Interestingly, though, it is pretty common for small businesses to fail within three years of starting their operations. In fact, the figures are over 60%, as reported by the Australian Bureau of Statistics. A startling 97% of businesses in Australia are closing up shop. Why? What causes entrepreneurs to go under down under? In this post, we'll take a look at the factors:

Overenthusiasm

The thought of starting a new business venture can be an exciting one. Some new business owners want to quickly get things done because they want to immediately feel how it is to finally have a business they can call their own. Sadly, this overenthusiasm leads to failure. They fail to research the industry, to know more about the products and services they are offering, the market that they are targeting, and the location of their business. All these lead to poor strategic planning, and a business without a plan is doomed to fail.

Failure to Recover Capital

Many business owners fail because they put so much belief in their products and services and believe that they can recover their capital with it. However, businesses come with risks. Sometimes, clients will not pay, and they won't be able to recover their capital. Often, nonpayment can lead them to ask for a loan, which they would have a hard time paying back. With no capital to run the business and pay the debts, there is no other choice but to shut down the business.

Lacking Financial Management Skills

Finances make the business run. It is a given. Those who cannot manage their finances would never see their business take off. In Australia, close to 50% of small business owners do not have fundamental knowledge of financial management. When businesses do not have a solid plan like a payroll service to handle their salaries and accounting management systems to handle their financial records, it would be hard for them to have an overall outlook of their operations.

Limited Record-Keeping Knowledge

Records are important for any business. It allows business owners to keep track of the money that comes in and out of the business. In a sense, it helps entrepreneurs see if their current business plans bring them closer to their goals. Without proper record-keeping knowledge, it isn't very easy for business owners to get a feel of how they are doing as a company.

Rising Local and Global Competition

The growing popularity of e-commerce has brought many pain points for Australian businesses. The Internet increased the playing field, and they now have to compete with global and international brands that are now more accessible to their target audience. Without an innovative approach, big brands can efficiently dwarf small businesses and take over their consumer base, with just a click of the mouse. Small businesses must come up with unique and robust marketing strategies to edge out their competition. They must offer fresh products and ideas that can help them stand out. If not, filing for bankruptcy is inevitable.

Starting a business is tough. Potential business owners must be equipped with the right attitude and the business skills and tools to help them see their business take off. In order to run a successful business, they must be prepared to spend most of their time in the boardroom, planning their every move, looking at their strategies, determining what they can improve on, and monitoring the competition. At the same time, they must also be ready to seize an opportunity at the right moment. Once Australian small business owners can perfect this, they can enjoy a healthy and fruitful venture.

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